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Rhoades to Life – May Edition


Rhoades to Life – May Edition
your monthly subscription to “All Things Rhoades Car”

A PIECE OF HISTORY
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Seen here is the first ever Rhoades Car built.  This particular bike was made in 1989 which was two years before Rhoades Car was actually started.  David Rhoades created this bike and went on to create a strong and solid business of making quality quadracycles for years to come.  This unique piece of history is displayed in our new “Rhoades Car Headquarters” conference room.  We host Rhoades Car customers, partners, and enthusiasts in our newly remodeled room and we’re especially proud of this bike and the story that it holds.  We love having visitors come and check out our facility.  This past week we had a couple from Memphis, TN come and tour our headquarters and they increased their Rhoades Car fleet from one GoBoy to two so that both can enjoy their time together outdoors.  We also had a gentleman and his grandson, from Miami, FL,  stop by on their way to Virginia as a part of their grandfather/grandson road trip.  He ended up purchasing a brand new 4W1P model and he’s extremely excited to get his new bike out on the streets of his neighborhood.  We cannot tell you how proud we are of our facility but also how much we enjoy having visitors.  We love how people get to see an inside look at our operations and get a better understanding of what all we do here.  You also get to test drive certain models and sometimes even get to see things we don’t have on the market yet!  If you’re ever in the area or even passing through, we’d love to have you stop by  and say hey.

TESTIMONIAL
From an 80 year old man who has owned his Rhoades Car for 17 years and has put 50,000 miles on it. when asked if it was worth the investment:
“H*** YES! It has been more than worth it. It’s the best thing I’ve ever bought, and I’d be lost without it. It’s the best form of transportation I’ve ever owned, and the best part is NEVER needing gas!”
– Carlton R., Paramount, CA

MANAGER’S SPECIAL
Every month we like to share with you a product that our staff enjoys whether that’s for business or pleasure.  It’s our 25th year so we’re celebrating with our loyal customers and subscribers and allowing you to enjoy some discounts on a few of our favorite things!  This month we’d like to highlight Original Grain watches.  We love these handcrafted wood and steel watches!  We love the look and the purpose behind this company as well – By partnering with Trees for the Future, they’re striving to plant 1 million trees in 2016 – Providing both food and jobs for thousands of people around the globe.  With each wood & steel watch sold, Original Grain will plant 10 trees.
We have a promo code that our subscribers can use for a discount on Original Grain watches!  Use promo code “Rhoades15!” when checking out on the Original Grain site and receive 15% off your purchase!  This may be a great gift idea for Father’s Day!
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As always, we welcome guests at our Rhoades Car HQ here in Nashville, TN so send us an email to info@rhoadescar.com or give us a call at 888-938-2272 and set up an appointment.

Rhoades Car offers a unique line of 1, 2, and 4-person quadracycles with multiple speeds and an optional motor that provides sustainable transportation for families and industry, helps fight obesity, and provides a way for disabled people to exercise safely either alone or with loved ones or caregivers.  Celebrating its 25th year in business in 2016, the company relies on local suppliers that share the high quality craftsmanship philosophy to produce custom components for all of its 4-wheel “quad” bikes – proudly made in the USA.

www.RhoadesCar.com

Why sustainability?


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Economic Forecast Right for Rhoades Car


“Calmer waters lie ahead for the economy”, according to the 1/10/14 edition of The Kiplinger Letter.  Knight Kiplinger has been my favorite forecaster for over 30 years, mainly because he is usually right. GDP growth is up, he says, along with job gains and home buying.

We can all let out a deep breath after hearing that one. Even if he is only half right, life will improve for many.

Mr. Kiplinger doesn’t just stick to economic forecasts. He also thinks urban dwellers are steadily rising as people want to live closer to workplaces, shopping, schools, and other community gathering places. Some even want to give up car ownership. We are already seeing much of this as golf carts zoom through neighborhoods and out to a nearby grocery store. This makes sense as people aren’t likely to forget the economic downtown we’ve just lived through and look for more frugal ways to live.

Saving car maintenance is good, but we at Rhoades Car believe it isn’t enough. Daily exercise should be in there somewhere as the Centers for Disease Control repeatedly tells us that 2/3 of Americans are overweight and 1/3 obese. These high numbers mean increasing cases of hypertension, diabetes, heart disease, multiple joint replacements, and the like, which can lead to less quality time with our family due to health issues. Ultimately, health issues like these lead to shortened life spans, which cuts family time too short…something most of us don’t even want to think about.

So don’t go down that road. The Rhoades Car SOLARped can solve the problem by allowing its riders to pedal side-by-side in separate gears, engaging the solar-powered motor only when needed as a pedal-assist. Need to drop the kids off? No problem. Just add a back seat – bench or bucket – to your basket for holding the groceries. Add a weather cover in cooler climates. All this, and still made in the USA.

Are we looking at the car of the future?SOLARped P2

 

 

Rhoades Car – Bucking the Trend


The SportPed by Rhoades CarCool Ride - side-by-side

The July edition of Bicycle Retailer is hot off the press.  It’s the annual bicycle industry stats issue. One article states that “The bicycle retail market remained essentially flat dollar-wise in 2011, ticking up 1.1% to $6 billion.”  It appears that many of those imported bikes from China and Taiwan are still sitting on store shelves.

Not the case at Rhoades Car!  2011 sales at Rhoades Car were up 26% versus the industry average of 1.1% and in 2012 – are you ready for this – sales are up over 60% year to date!  How can one company buck the trend like Rhoades Car?  After all, we are a 21 year old company, we manufacture a “pricey” product and our economy is in the dumpster, right?  Do you think it has anything to do with our Made-in-the-USA philosophy?  Could it be that we constantly create new products that appeal to new demographics? Maybe it’s our diverse advertising program and social media presence.  Could it be our interactive website with over 1.5 million visitors?  Do you think it has anything to do with our incredibly talented and excited staff when people call in to discuss our products?  You may have guessed the answer. It’s not just one of those reasons – it’s ALL of them combined and more!

You see, we have created a culture of fun at Rhoades Car.  We want our employees to enjoy working here, we want our website visitors to enjoy their time on our site, we want our Facebook friends to enjoy reading about Rhoades Car even if they never buy one, and we want the delivery people to enjoy delivering each and every Rhoades Car to our customers.  But our ultimate goal is for each of our customers to love their Rhoades Car! So we’ll continue to reach out to tell our story at every opportunity and hopefully, we can keep up the upward sales trend of a true Made-in-the-USA brand!

Don’t keep us a secret – please tell your friends about Rhoades Car.

It’s Time to Live the American Dream – Are You an Entrepreneur at Heart?


By Bill Pomakoy

There are all kinds of people in our country and not everyone has a dream of owning their own company or becoming self-employed. But a good portion of us do have the ambition to control our own destiny. For those of you who have ever thought of it, please read on.

Up until 16 years ago, I was very frustrated working for a mid-sized company with multiple locations that did not appreciate my talents. I remember one situation in particular where I built an entire marketing plan for a product line that had tremendous potential. Those who were in charge of that product line were oblivious to its potential – including the VP of Sales at the time! I was in a different division but I just couldn’t help myself so I submitted the idea, in full detail, to that VP of Sales. I wasn’t looking for anything in return – NOTHING! It was a no brainer, this product line could have catapulted that division to new heights and all they had to do was implement the plan I had developed for them. You know what happened? You guessed it, absolutely nothing. Several months later, I asked the VP of Sales about it.  His response?  He didn’t remember receiving it.

The handwriting was clearly on the wall – it was time to get out and control my own destiny. And I did. That was 15 years ago and now I own the most unique and incredible little company in the world – Rhoades Car – The 4-Wheel Bike That Drive Like a Car!

Are you frustrated in your career like I was? Are you looking for something to do to supplement your current income? Are you retired and looking for additional income? Are you a retailer looking for a unique new product line to bring in additional sales?

If you answered YES to any of those questions, then you need to consider becoming a Rhoades Car exclusive dealer. Our dealerships are different from other dealer opportunities because you don’t have to have a retail store to be a Rhoades Car dealer. All you need is the ambition to reach out to those in your community and bring attention to your floor models. This is the first time in 21 years that Rhoades Car has offered this opportunity – so don’t miss out. The investment is currently under $20,000.

If it’s time for you to control YOUR own destiny and live the American Dream, then act now by calling Bob Reed at 941-256-1056 or Holly Skinner at 800-531-2737 for all the details.

Click here to learn more about our Dealer Program
and send us an email!

Personnel Changes at Rhoades Car International


For Immediate Release

June 22, 2012

Key Personnel Changes at Rhoades Car International

HENDERSONVILLE, TN — June 22, 2012 — Rhoades Car International, the nation’s leading four-wheel bicycle manufacturer, announced two key personnel changes today.

Lisa Cunningham of Springfield, TN takes over as Director of Operations effective June 25, 2012 and will oversee the general administration of the growing company.  According to company president, Bill Pomakoy, “Lisa comes to us with an impressive resume having guided several companies to high levels of success.  Her experience, dedication, leadership and vibrant personality will serve our company well.” Longtime Rhoades Car company administrator, Beth Baker relocated to Alabama earlier this month leaving the vacancy filled by Ms. Cunningham.  Ms. Baker will remain a consultant for the company.

Holly Skinner, a 7 year veteran, has been promoted to Customer Service Manager.  “Holly’s expressive personality and customer service skills are key elements to having satisfied Rhoades Car customers.  She also interacts with our growing dealer network to make things run efficiently in that important area of our business, added Pomakoy.”

“We constantly strive to provide Rhoades Car customers with the best possible customer experience and these two highly skilled individuals, along with the entire staff at Rhoades Car, will continue that tradition,” noted Phyllis Shelton, Vice President of Rhoades Car.

Rhoades Car International, headquartered in the Hendersonville, Tennessee, offers a unique line of “four-wheel bikes that drive like a car” including 1-person, 2-person and 4-person models in a variety of configurations. Rhoades Car models are even available with an electric-assist feature – a small electric motor powered by two 12-volt batteries.  The company relies on local companies that share the high quality craftsmanship philosophy to produce custom components for all of its 4-wheel “quad” bikes – proudly made in the USA!

For more information about Rhoades Car International, visit www.RhoadesCar.com, call 615-590-0303 or send an email to news@rhoadescar.com.

Rhoades Car Customer Not Worried About Soaring Gas Prices!


By Beth Baker

Director of Customer Relations, Rhoades Car International

David King of central Wyoming isn’t worried about $5 a gallon gas — because he’s been riding a Rhoades Car for the past 13 years!  A few days ago, we received this unsolicited email from David:

I just thought you might like to know that my single-seat Rhoades Car, which is 13 years old, is still rolling along the highways and byways of central Wyoming. And I, at the age of 72, am still happily pushing its pedals. Thank you for a helluva lotta enjoyment and good health over the years!”

We’re thrilled that David has had 13 years of Rhoades Car enjoyment and wish him many more.  Did you notice that he mentioned “enjoyment and health” in his email?  Not only is he saving money on gas by riding a Rhoades, but he is staying in shape and having a great time!

Funny thing about rising gas prices – as gas prices soar so do sales of Rhoades Cars.  So far in 2012, sales are up over 100%.  Why?  Because riding a Rhoades can be a solution for many people as an alternative means of transportation in order to save money on gas AND get much needed exercise. Add in our 1 hp electric-assist motor option and it becomes a hybrid (pedal power and electric motor combo). That is one of the major reasons we were named Tennessee Green Business Innovator of the Year in 2011.

According to a recent study from the Oil Price Information Service, fuel prices are up 13.6% from a year ago and 76% higher than in December 2008. A FoxNews.com article earlier this week stated, “Americans spent 8.4 percent of their household income on gasoline last year when gas averaged $3.51 a gallon — that’s double the percentage a decade ago.”  No way around it – we’re headed for a big spike in gas prices again in 2012.  It’s time to look for alternatives!

Although the majority of our sales are here in the USA, we have individuals, couples and families all over the world ordering our 4-wheel bikes and many of them are adding our electric-assist motor option.  With gasoline prices climbing dramatically, gas savings is important but family health and overall fitness weigh heavily in the decision too.  So riding a Rhoades is a true win-win-win!  You get gas savings, exercise AND family fun.  After all, we need more Leave it to Beaver and less Virtual Reality in our society.  This is a great way for families to recapture that special time together.

A few weeks ago, Rhoades Car was featured on the Emmy award-winning and #1 locally produced PBS show in the country – Tennessee Crossroads.  They did a great job of showing how we are a Certified Made-in-The-USA product so when you purchase a Rhoades Car, you are supporting American workers. Here’s a link to the 6 ½ minute segment –http://www.youtube.com/watch?v=JXN7Rv1Ly-c&feature=plcp&context=C33f14bfUDOEgsToPDskJxOGrtb3kGPRkGT3KHdg-M

So whether you are young or old, married or single, short or tall, overweight or skin and bones, have a small family or a large family, there’s a 1, 2 or 4 seat Rhoades Car 4-wheel bike just for you.  Just ask David King who is in his 13th year of riding his 1-person Rhoades Car!

For more information about Rhoades Car International, visit www.RhoadesCar.com, call 800-531-2737 or send an email to news@rhoadescar.com.


 

Electric Bike Popularity Growing


by Bill Pomakoy

President, Rhoades Car International

Electric Bicycle (aka “e-bike”) sales are growing dramatically worldwide.  As a matter of fact, at Rhoades Car in 2011, there was an electric-assist motor on approximately 20% of the 4-wheel quardacycles that left our Hendersonville, TN factory – up from just under 10% in 2010.  It shows that many people are not only looking for an alternate means of transportation – but many like an optional boost of power when needed without adding to the carbon footprint issue.

The 1/1/12 issue of Bicycling Retailer has a good article on electric bike sales that is really geared to retailers but the facts are the facts – whether you are a retailer or the end purchaser.  Although they don’t state it in the article, it is obvious that the results are based on e-bike sales in the US, not international sales. Some of the findings may surprise you:

  • Most purchasers of electric bikes are generally NOT cyclists and most have not ridden a bike in years
  • Most purchasers are couples and they typically buy two e-bikes (not always at the same time)
  • The average e-bike owner is 59+
  • More than half of e-bike sales are to women and they expect a wide range of colors to choose from
  • People who purchase e-bikes are very social and tell their friends about their purchase

For me, the most surprising statement in the article was this one —  “While buyers might justify their purchase with saving money on gas, getting exercise and being green, the real reason they buy an e-bike is plain and simple: FUN!”  Who can argue with that? We’re all looking for ways to have fun, right?  More on that later.

The bottom line seems to be that electric bike sales should continue to grow in the US and around the world.  In a 2010 published report, PikeResearch concluded that “The worldwide electric two-wheel vehicle market is expected to grow at a compound annual rate of 9% through 2016″.

To put things in perspective, according to the latest Electric Bikes Worldwide Report, US e-Bike sales were projected to hit 220,000 units in 2009, a two-year sales increase of 83 percent from 2007. In that same time period, 750,000 e-Bike sales were forecasted for Europe- up from 250,000 units in 2007.  But guess who leads the pack on e-bike production AND usage?  You guessed it – China.  The China Bicycle Association reported that China has 70 million electric bikes on the road and 1,400 electric bicycle manufacturers who produce around 5.5 million e-bike units a year.

The unfortunate part of the message once again – just like with regular bicycles – is that the vast majority of e-bikes are NOT produced in the USA.  If you read my June blog (http://alturl.com/nd567) , you know that I a firm believer that we need to get back to making products right here in the USA – just like we do at Rhoades Car. We’re the exception – and we need to be the rule!

Here’s how we do it at Rhoades Car:

  • All Rhoades Car major components, including proprietary steel frames, are made in Tennessee – not in China or Taiwan
  • Powder coating is applied in Madison, Tennessee
  • Seats are manufactured in Memphis, TN and soon in Augusta, GA
  • Mag wheels are manufactured in Redding, CA
  • Canopies are handmade by a small upholstery shop in Hendersonville, TN
  • Shipping crate material is purchased locally
  • Axles, steering columns, tirods and all proprietary machined parts are manufactured by various small companies – ALL located in the United States of America

I promised to get back to the “FUN” comment earlier in the blog.  It should come as no surprise that the most popular models at Rhoades Car are our 2-person side-by-side models (GoBoy, SportPed and Cycle Car Series all offer 2-person models.  SportPed and CycleCar Series both offer 4-person family models).  The reason IS the “FUN” factor just like the Bicycle Retailer article suggests.  Our 2-person quadracycles are so much more FUN than riding on separate bikes or even a tandem.  Why?  Because you can have conversation with your pedal-mate because you’re side-by-side AND you’re getting exercise.  How’s that for a win-win? Plus, you can add the electric-assist electric motor feature if you want a little help with those hills or you are just plum worn out 5 miles into the ride and want a little help getting home.

As I wrote back in the June blog, “It is possible to produce products that are truly made in the USA and every time we do it benefits American families.  We do it at Rhoades Car and there are many more companies out there just like us that need your support.  If we can all focus on buying American-made products, we can get the USA back to once again being the global leader. But it will take sacrifices to get there.

It’s a New Year and time to refocus on buying American-made products.   Come on now, you read the back of the food labels when you are looking to cut calories or check the sodium content so you can do it to look for American-made products.  So please, the next time you go to a store to purchase an item, read the label and buy the one that says – “Proudly Made in the USA”.

Happy New Year everyone! And be sure to visit us often at www.RhoadesCar.com.

Rhoades Car Featured in Nashville Ledger Article


You can’t buy great publicity – you have to earn it!  The article below featuring Rhoades Car appeared in today’s Nashville Ledger.  Our thanks to the Nashville Ledger and writer Hollie Deese for a great article!

Peddling an alternative to cars, two-wheelers

Nashville Ledger

Friday, August 12, 2011, Vol. 35, No. 32

By Hollie Deese

http://www.nashvilleledger.com/editorial/Article.aspx?id=54401

Riding a bike to work is a great way to reduce your carbon footprint and get in a good workout. But certain limitations can prevent some people from enjoying that option – unless they have a Rhoades Car.

The four-wheeled vehicle is actually a bicycle, or quadricycle, and can accommodate a wider range of people than the standard two-wheel version.

“We have the four-wheel stability so anybody, whether they be overweight or have balance issues or are just scared of a two-wheel bike, can exercise,” says Bill Pomakoy, president of Hendersonville-based Rhoades Car International. People with vision problems can sit and pedal independently with a passenger and Rhoades can even customize seats to accommodate people with special needs or paralysis.

Pomakoy, who has a background in marketing, took over the business in February 2010 after inventor and original owner David Rhoades passed away suddenly in December 2009 without a succession plan. His next-door neighbor, Pomakoy had always been intrigued by what Rhoades was doing.

“He was just a genius as far as coming up with the concept and laying it all out and having a working model,” he says. “He started the business back in ‘91 out of a small barn in his backyard and then moved it out to an industrial facility ten years later.”

When paying respects to Rhoade’s family after his death, he asked whether the business, which had been on the market for a few months, had sold or not. It hadn’t.

“They didn’t really have a plan, and I have a bunch of friends who are entrepreneurs and thought one of them might be interested,” Pomakoy says. “And as I looked at their business I realized that I was interested myself. So I made the family an offer and they accepted. They were thrilled because the company was going to continue.”

There are four models of bikes and all come in one-, two-, or four-person models and can be customized with all kinds of features. When Pomakoy took over, he mainly worked on appealing to a broader range of clientele.

“He had the designs down pat and he had a really good presence on the Internet and had a good marketing plan, but what I have done is institute more cosmetic changes,” he says. “We knew we had models who appealed to the senior population, but at the same time — with rising gas prices — we knew that there was a need for alternate transportation for people age 30 and up.”

So they came up with Sport Ped model, which uses the same frame as the classic, but has an aerodynamically designed windshield with UV protection. Ranging from seven- to 42-speed options, Rhoades Cars have been sold all over the world. And increasing gas prices have only helped sales here at home.

“From a personal standpoint, I don’t want gas prices to go up, but as they do our sales have gone up because people are looking for alternate means of transportation,” he says. In fact, last year only 10 percent of his orders had an electric motor added. This year, it was 20 percent. And because the electric motor is programmed to stay around 14 miles an hour, they still fall under bike road rules.

“In Hendersonville, a lot of people have golf carts and have to license them with the DMV and insure them to be able to drive around,” he says. “One of these vehicles does not need to be registered because it does follow the bicycle law. If we gear it to go over 20 mph, then it would be a motor vehicle.”

Also important to Pomakoy is the fact his product is certified made in the USA. Not only is it manufactured here, but most elements that go into the bike are made in Middle Tennessee.

“We are using local suppliers to make our components,” he says. “Our steel is United States Steel fabricated in Goodlettsville, powder coated in Madison by another company. Our canopies and canvas fenders are made by Bennett’s Upholstery right here in Hendersonville. We can see other families benefitting from Rhoades Cars.”

Next up, Pomakoy hopes to get involved with Nashville’s bike share program, which recently received a 100-bike donation from Regions Bank.

“We are asking them to embrace a local company that has a four-wheel bicycle that everyone can ride,” he says. “There is a lot of discussion about fighting obesity but realistically a large person is not comfortable on a two-wheel bike. We have bicycles available for obese people to ride.”

 

 

Rhoades Car International Wins Tennessee Green Business Innovator of the Year Award


For Immediate Release
May 2, 2011

Rhoades Car International Wins Tennessee Green Business Innovator of the Year Award

HENDERSONVILLE, TN — May 2, 2011 — Rhoades Car International, the nation’s leading 4-wheel bicycle manufacturer, received the coveted Tennessee Green Business Innovator of the Year Award at the Green Business Leadership Award ceremony on April 22, 2011 at the Nashville Convention Center.

Rhoades Car was recognized along with nine other individuals or organizations in various categories, including Nissan, for its Leaf electric car.  The awards were sponsored by Lipscomb University’s Institute for Sustainable Practice and the award winners were selected by a committee of business and non-profit representatives from within a statewide sustainable business roundtable.

“This award means so much because we have been on a mission to bring a safe and sustainable means of 4-wheel transportation to all industries,” noted Bill Pomakoy, President of Rhoades Car International.  “Rhoades Car 4-wheel Industrial Bikes are the perfect solution for industrial facilities looking to reduce emissions as well as lower factory vehicle acquisition and maintenance costs and the award acknowledges that.  I’m so proud of the entire Rhoades Car team who worked so hard to achieve this milestone,” he added.

Sustainability encompasses more than renewable products and energy.  Rhoades Car International has a multi-faceted approach to product development which includes innovative design, sustainable techniques, and a broad range of thoughtful uses for companies and individuals desiring to create a more sustainable environment.

The Rhoades Car Industrial line of 4-wheel bicycles supports sustainability beyond the traditional replacement of equipment within an industry.  According to Rhoades Car’s sustainability coordinator, Julie Alexander, the industrial line, when placed within a daily working routine for employees, induces a sustainable workforce.  “When a company shows they care about their employees’ health and wellness, employees have a more intrinsic reason for remaining in their current positions.  Exercise can boost employee morale, reduce stress, absenteeism, employee turnover, and overall costs of operations because companies who care create a sustainable workforce.”

In conjunction with creating a sustainable workforce, businesses can work with some insurance companies to reduce their insurance premiums by offering opportunities during the work day to exercise.  Rhoades Car bicycles provide employers and employees with the ability to exercise throughout the work day and the ability to increase profit margins. “Rhoades Car strives to convey an overall approach to wellness in the workplace as an opportunity to have fun while reaping the benefits of increased morale when utilizing these innovative 4-wheel bicycles during work hours,” continues Alexander.  “Being named the Tennessee Green Business Innovator of the Year is an honor, and hopefully will allow more businesses to hear about opportunities the Rhoades Car 4-wheel bikes offer working environments.”

Rhoades Car International, headquartered in Hendersonville, Tennessee, offers a unique line of four-wheel bicycles for residential and industrial use.  Celebrating its 20th year in business in 2011, the company relies on local suppliers that share the high quality craftsmanship philosophy to produce custom components for all of its 4-wheel “quad” bikes – proudly made in the USA!

For more information about Rhoades Car International, visit www.RhoadesCar.com, call 800-531-2737 or send an email to Julie@rhoadescar.com.

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